The coup by Kind Technologies is intended to annul Martin Stolze to an even high level . One of the people who will make that happen is Bram van Paassen , responsible for Martin Stolze ’s commercial activity , which let in sale and rentals . In this interview , Bram talks about the trend he currently sees in the horticultural market .

The three - piece direction team : Wido Kruijswijk , responsible for technology , Bram van Paassen , creditworthy for sales , and Laura Diepeveen , responsible for operations

MadhouseDue to the current peril in the DOE market place , Bram has noticed that some customers are becoming more conservative . " They are spreading their investments over meter , but it remains a ' loony bin ' , just as it was the last six month , but then in the positive sense of the Son . sale in the Netherlands are develop very fast and even faster overseas . "

Article image

Martin Stolze ’s company mainly does automation in sess plant life . " There is a lot of patronage to the US and Canada these days , especially the standard Cartesian product , such as the EasyMax conveyor belt belts , roller conveyors , and potting machine . In the Netherlands , you see more and more project , such as tailor - made mechanisation solutions . "

The braggy departure is that the EasyMax conveyor belts are mobile - you could annul them yourself and put them somewhere else - whereas in customise projects , the conveyor belts are fixed in the nursery . " This way , you’re able to use the screen on the control locker to decide how the routes of the spate work through the greenhouse . "

Focusing more on vegetable growersIn add-on to ornamental gardening , the company also want to focus more on vegetable raiser and packaging centers , which is why Rob van Adrichem was brought in . He work for KOAT 50 % of the time and for Martin Stolze the other 50 % . This is typical for the party ’s growth in the veg sphere ; where vegetables and packaging used to account for 10 % of turnover , its share has now doubled to 20 % . The company as a whole is also growing well : it is now a class after the takeover , and twenty novel employees have joined , including three newfangled engineers .

Article image

Automation in floriculture … One of the trends that Bram has noticed , particularly in Dutch floriculture , is the increasing level of automation . According to him , this has a lot to do with labor becoming more expensive and scarce . " Growers no longer need to work 60 hour a workweek if they can do it in 40 hours using automation . We take the hassle out of that . "

Everything also has to be dissolute and quieter . " Growers invest to ameliorate the cultivate condition for their stave and their wellness , which ultimately also results in higher productiveness . "

… and vegetable refinement and packing centersVegetable cultivation is currently suffering , with the current vitality crisis being a major cause . " Some growers are forget their greenhouses , or portion of their greenhouse , empty , so they are very cautious about investing in automation at the second . Nevertheless , there are opportunities for a company like Martin Stolze , " according to Bram .

Article image

" Take the numeral of people walk around in a packaging center , which is unbelievable . With our packaging lines , review belts , and other mechanisation result , we can do a lot for our customers . "

They are also presently explore robotization . " Our sis company Crux Agribotics has the SortiPack , which we show to give people an idea of the possibleness . A Sortipack can be used for product such as cucumber , chicory , tomato , mango , common pepper , and pointed pepper . "

On to the futureThere are plenty of chance , including for the future . Where does Bram see the company in ten age ' time ? " We are going more and more in the high - technical school direction , more data - driven and more robotization , but conveyor belts and potting car will never disappear : everything will be educate further so that fewer hand will be needed in the greenhouse , the shed , and the packaging centers so that the enterpriser can be relieved of even more of their worry . "

overhaul is of great importance in this esteem , according to Bram . " As a provider of automation , service of process and quality are the most of import things you have to extend . It will only become more important in the come year . For us , it work like this : if a raiser comes to a stand , we must be able to reply straightaway ; we must save the customer , ensure that they can get up and run again straightaway : if they are standing still now , they need to be helped now , not in three mean solar day ' time . That also hold abroad , where we work with dealers . We only work with dealer who can also leave serve . "

JubileeBecause of the enlargement , the office section has act to Leemolen 23 in De Lier . There is sufficient space there for the R&D , control technology , sales agreement , marketing , and giving medication department . A demonstration area has been set up for the trainees who work and find out at Martin Stolze . Earlier this year , the conveyor bang section was also relocated internally ; the department is more efficient and it work more well with more space .

This year Martin Stolze celebrates its thirtieth anniversary . They want to show the maturation of this company in their business firm vogue , so it is time for a unexampled logotype ! The tagline ' move to grow ' stand for all these developments within Martin Stolze and for their customer .

For more info : Bram van PaassenMartin StolzeLeemidden 62678 ME De LierT   +31(0)174 527 338 M   +31(0)6 15865447www.martinstolze.nl

© FloralDaily.com/Annet Breure