Introducing a young red rose to the market place is no easy feat for any breeder , but Genviv embrace the challenge and delivered remarkable solvent . After two geezerhood of stringent commercial-grade trials , they launch their modish change in 2023 . Today , it is being sold across the United States and Europe and is successfully pee-pee its way into issue markets . The Marxist arise in question is Redvolution ® . " It ’s not just a rose , it ’s a command bit that conflate agronomic excellence with timeless elegance , " says Andrés Idrobo , Director of Genviv .
Andrés Idrobo at theIFTF2024 in Vijfhuizen , the Netherlands .
Redvolution ’s USPsWhat put this variety asunder ? According to Idrobo , it represents the staring concord of beauty with forward-looking flowered engineering . " The blush wine has a Graeco-Roman temptingness . Its crimson petals , vivacious foliage , and hard stems radiate edification , making it a various option for any function . "

In term of craw management , Redvolution is an excellent choice , he continues , due to its robust area performance and impressive post - harvest handling . " Its availability in long grades ( 60 - 80 curium ) and high-pitched productivity of 1.2 - 1.3 * make it an ideal new violent rosebush . And so far , raiser have been particularly delight by its timber and dependableness . "
Idrobo also highlights that vendee apprise the smorgasbord for its generous petal numeration , minimal thorns , and consistent colour . " With an surpassing vase biography of up to 14 days , it encounter the high manufacture standards . Consumers are take in to its refined charm , seeing it as an enduring symbol of love and opulence , " he mention .
line up with current flowered trendsAccording to Idrobo , Redvolution is well - aligned with current flowered drift . " It substantiate both custom and innovative appeal . Its rich color tap into the growing requirement for bold , statement - micturate prime , while its large bloom and minimal thorns cater to consumers who essay both beauty and practicality . Also , as sustainability becomes more and more important , Redvolution specify itself apart with its superior handling at the post - harvest level , which reduces waste matter and widen its longevity in the field and the vase . This variety show ’s versatility make it a natural fit for the evolving preferences of today ’s market place . "

Valentine ’s Day 2025 expectations and beyondWith Valentine ’s Day quickly approaching , expectations for Redvolution are soaring . Idrobo expects that this variety is poised to become a top choice for the holiday time of year . " Farms in both Ecuador and Colombia have continually expressed confidence in Redvolution , as it has surpassed various agronomic and commercial bench mark . Its brilliant hue and bounty workmanship make it a must - have for those satisfying the discerning needs of V - Day floral shoppers . "
take care beyond the vacation , Genviv anticipates continued development in production areas for 2025 , with potent demand that still outpaces provision . " This enthusiasm signalize promise medical prognosis for Redvolution , position it as a standout in domestic and international market . "
- Data distributor point are pile up at 2,800 meters above ocean level . Productivity is quantify in Stems / Plant / Month .
For more info : Andrés IdroboGenviv[email protected]www.genviv.com
© FloralDaily.com/Elita Vellekoop