At Veiling Rhein - Maas , the Poinsettia ` Lauras Stern ´ was christened on 7 April 2025 in the auction room in Straelen - Herongen , coincide with the official start of sales . A marketing construct for this particular Poinsettia was previously developed together with the regional German partners Gartenbau Schmidt from Grefrath and Dümmen Orange from Rheinberg . Günther Esser , Managing Director of Veiling Rhein - Maas and Laura Bouten , Auctioneer potted plants

At first , Günther Esser ( Managing Director of Veiling Rhein - Maas ) , Maik Epping ( Dümmen Orange ) and Marco Schmidt ( Gartenbau Schmidt ) excuse the conjointly uprise concept . later on , ` Lauras Stern ´ was formally baptize by Günther Esser and Laura Bouten ( Auctioneer of Poinsettias at Veiling Rhein - Maas and name patron ) . After the baptism , the client of the marketplace were able to immediately buy the Poinsettia at the auction sale clock .

selling construct ` Lauras Stern´"Our Midi Poinsettia in classic red is very attractive due to its serious branching and a recycling pot , " explain Marco Schmidt . " The mellow durability has been proven many times in practice . When I opine of a Poinsettia , I at once call up of smooth stars and the aroma of Christmas . "

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As the responsible auctioneer for Poinsettia , Laura Bouten was the perfect name patronage . The melodic theme for this production was developed together by Veiling Rhein - Maas , Gartenbau Schmidt and Dümmen Orange . asunder from a meet pocketbook , the joystick with pleasant Christmas scent and the shining virtuoso are special . " The raw merchandising concept is intended to persuade consumer to bribe and to produce a cozy atmosphere in the pre - Christmas period of time , " says Marco Schmidt .

Gartenbau SchmidtSince 2010 ,   Gartenbau Schmidt   has marketed its merchandise at Veiling Rhein - Maas in Straelen - Herongen . The company for potted flora is managed by Bernhard Schmidt . His Word Marco Schmidt is the operation managing director and responsible for sales . Various bedding and balcony plants , for example Poinsettias and Spring botch , are produced on a total area of more than three hectares since 1986 .

Source : www.veilingrheinmaas.com

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