Seattle - based author Debra Prinzing establish theSlow Flowers Movementafter the publication of her 2013 book , Slow bloom : Four season of Locally Grown Bouquets from the Garden , Meadow and Farm , root on thousands of gardeners and floral enthusiasts to adopt a seasonal approach to growing and arranging peak .
Now , with her new book , Slow Flowers Journal – Volume One , Prinzing shines a light on the loss leader , best practices , inventive floral artistry and creative experiences that are changing the floral marketplace while connecting citizenry with the origin of local and sustainably - grown flower .
Slow Flowers Journal is produced in partnership withFlorists ’ Reviewmagazine , which launched itsSlow Flowers Journalsection in August 2017 , with Prinzing as contributing editor .
Since its origin , Slow Flowers Journal has been the phonation of the Slow Flowers Movement , deport word , features , profiles , interviews and an copiousness of gorgeous picture taking sew to its audience – professional florists and floral enthusiasts likewise .
This “ good of ” record draws from the past two years of the magazine ’s Slow Flowers Journal content , completely redesign with fresh graphics , new photography excerpt and streamlined schoolbook , including 25 per centum newfangled depicted object . The 128 - varlet , full - color book features the watch part : Slow Flowers Heroes , Florist - Farmer , The Business of Flowers , Botanical Couture , Field to Tabletop , Slow Weddings , Resources , Grower ’s Spotlight and Made in USA Suppliers . Eighty Slow Flowers members from across the U.S. and Canada are feature in the record ’s pages , illustrated with more than 150 pic that tell a visually - compelling floor of a modus vivendi immerse in flowers .
“ The highlights in this issue show how many in our manufacture have embraced ‘ dull ’ and by doing so helped to foster a raw and creative approach to the profession we all love , ” state Travis Rigby , Wildflower Media Inc. ’s publisher .
Prinzing say her goal with the book is to hire readers and provoke conversation about the relevance of progressive , sustainably - minded floristry , at the heart of which are domesticated and seasonal botanicals .
“ I need Slow Flowers Journal to help as a handbook for both professional and floral enthusiasts as they have every alone bloom , season after season . In these pages , I hope readers will discover and espouse the commission of the Slow Flowers Movement , ” she says . “ It ’s not just about experiencing the receptive pleasures that an heirloom , artisan - grown and arranged flower render . It ’s about individuals motivated by passion , creativeness , honourable economic value and their own dream to change the status quo . ”
For more information : slowflowersjournal.com
